Bloom Health Hospitals Ltd - Cookie & Tracking Policy
Location: Milton Keynes, UK
Last updated: 02-01-2026
1. What Are Cookies?
Cookies are small text files placed on your device when you visit our website. They collect information that helps us recognise your device, remember your preferences, and analyse how visitors use our site. Some cookies are essential for the website to function, while others are optional and require your consent.
2. Types of Cookies We Use
a) Essential Cookies
These are required for:
- Website security
- Session management
- Form submissions
- Booking or enquiry functions
You cannot disable these through our cookie banner.
b) Performance & Analytics Cookies
These cookies are used to understand how visitors use our site so we can improve it. This is useful in enhancing your experience and our care.
Through Google Analytics
We may collect:
- Anonymised IP address
- Device and browser type
- Pages visited and time spent
- Clicks and navigation
- City-level location
- Interaction with online forms
c) Advertising & Remarketing Cookies
Our advertising and remarketing cookies will only be used with your explicit consent. These are used to allow our advertising and marketing to be relevant and useful to you.
Through Google Ads Tracking
we may collect:
- Pages viewed
- Conversions (calls, form submissions, bookings)
- Interests and browsing behaviour
- Anonymous identifiers for remarketing
d) Email Marketing Tracking
If you opt in to receive marketing emails, our email tools may collect:
- Whether you opened an email
- Links clicked
- Time and device used
- IP address used at sign-up (for GDPR consent logging)
- Subscription preferences
This helps us send relevant content and comply with GDPR consent requirements.
e) Social Media Pixels
We use pixels from social platforms to measure ad performance and improve relevance. These include Meta (Facebook/Instagram), TikTok, and LinkedIn.
They may collect:
- Pages visited on our website
- Button clicks and form interactions
- Device/browser information
- Anonymous behavioural data for ad optimisation
3. How We Use Data Collected Through Cookies
We use cookie-collected data to:
- Improving website functionality
- Analysing traffic and user behaviour
- Enhancing service quality
- Delivering relevant advertising (only with consent)
- Personalising email marketing (only with consent)
We never sell personal data. We never share identifiable information without a lawful basis or unless we are legally required to do so.
4. Email Marketing & Tracking
We only send marketing emails (such as newsletters, health updates, and service announcements) to individuals who have explicitly opted in, as required by GDPR.
For these emails, we use tracking to:
- Analyse engagement (opens, clicks, and reads)
- Improve relevance and content quality
- Personalise communication
You can withdraw your consent at any time using the “unsubscribe” link in any email or by emailing compliance@bloom-hospital.co.uk. We maintain records of consent as required under GDPR.
5. Third-Party Cookies
Our third-party partners may utilise cookies, this includes:
- Google
- Meta (Facebook/Instagram)
- TikTok
- LinkedIn
- Brevo / Klaviyo / Hubspot / Mailchimp
- Website hosting and analytics providers
All partners operate under GDPR-compliant agreements to ensure the protection of your data.
6. Managing Your Cookie Preferences
You have full control over your cookie settings.
You can:
- Accept all cookies
- Reject non-essential cookies
- Change your preferences at any time
- Disable cookies through your browser settings
Please note that disabling some cookies may affect website performance or certain features, such as forms and booking systems.
7. Changes to This Policy
We may update this Cookie & Tracking Policy periodically to reflect changes in our practices. Any updates will be posted on this page with a revised date.
8. Contact Us
For questions about cookies or tracking:
Bloom Health Hospitals Ltd
Email:compliance@bloom-hospital.co.uk
Address:3 Barrett Court, 70 Cardiff Road, Reading RG1 8ED
Company Registration Number:15494321
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